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Entrepreneurship
SCOTT GALLOWAY
Visionary professor of marketing, serial entrepreneur, and one of the world's leading authorities in business and innovation. SCOTT GALLOWAY
Visionary professor of marketing, serial entrepreneur, and one of the world's leading authorities in business and innovation.
Scott is Professor of Marketing at NYU’s Stern School of Business and a serial entrepreneur. He was named one of the world’s best business professors by Poets & Quants. Scott has founded nine companies, including Prophet, RedEnvelope, L2, and Section, where he also teaches. He is the New York Times–bestselling author and he has served on the boards of directors of The New York Times Company, Urban Outfitters, Berkeley’s Haas School of Business, Panera Bread, and Ledger. He has won multiple Webby and Best Podcast awards, and his books have been translated into 28 languages. Across his Prof G and Pivot podcasts, No Mercy / No Malice newsletter, and his YouTube channel, Scott reaches millions.
Entrepreneurship
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Media Management and Social Network
BARBARA BRUNA
Mentor and expert in paid traffic, she has already trained thousands of advertising managers to work inside and outside Brazil. BARBARA BRUNA
Mentor and expert in paid traffic, she has already trained thousands of advertising managers to work inside and outside Brazil.
Specialist in paid traffic, creator of the Áureo Method and Platform Traffic. She has
already transformed the business of thousands of companies in the digital product
market, operating internationally for 5 years and managing more than 50 million dollars
in campaigns carried out in more than 20 countries. Media Management and Social Network +
already transformed the business of thousands of companies in the digital product
market, operating internationally for 5 years and managing more than 50 million dollars
in campaigns carried out in more than 20 countries. Media Management and Social Network +


Content Creation and Influence
LEANDRO LADEIRA
Digital entrepreneur, mentor, and creator of the "Venda Todo Santo Dia" method, with more than 275,000 digital product sales. LEANDRO LADEIRA
Digital entrepreneur, mentor, and creator of the "Venda Todo Santo Dia" method, with more than 275,000 digital product sales.
Creator of the "Venda Todo Santo Dia" method, which brings together techniques and strategies applicable to professionals across various niches and business sizes. Its reach has surpassed more than 275,000 digital product sales and generated over 380 million reais in revenue. In addition to being the mastermind behind one of the most successful projects in Brazilian digital marketing — the famous MBR (Mulheres Bem Resolvidas) — Leandro mentors a group of over 500 entrepreneurs.
Content Creation and Influence +
Content Creation and Influence +


Digital Strategy
ERICO ROCHA
Pioneer in teaching digital entrepreneurship in Brazil. ERICO ROCHA
Pioneer in teaching digital entrepreneurship in Brazil.
Entrepreneur who revolutionized Brazil's digital market with product launches, he is passionate about digital marketing and entrepreneurship. Through his methodology, Erico has already helped thousands of students become entrepreneurs and achieve incredible results in their digital businesses, reaching revenues of 6, 7, and even 8 figures in 7 days. His mission is to transform lives through entrepreneurship, as he believes entrepreneurship is the greatest social project we can undertake for our country.
Digital Strategy
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Marketing
IGOR PUGA
Three-time winner of Brazil’s Most Effective Marketing Professional award. IGOR PUGA
Three-time winner of Brazil’s Most Effective Marketing Professional award.
With a postgraduate degree in applied statistics, Igor has worked at agencies such as Publicis, JWT, Africa, and DM9. He was a partner at the TBWA group in Brazil, where he founded the digital agency IDTBWA and led it for eight years. He has served as a jury member at festivals in New York, London, El Sol, and Cannes. In Cannes, he was the first Brazilian media Young Lion. Igor has been recognized as the best marketing director in Brazil by ABP, APP, and Caboré. He was the CMO of Santander Brazil for eight years and Vice President of CENP. Today, he leads marketing at ZAMP, the holding company for Burger King, Subway, and Popeyes.
Marketing
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Personal Development
WENDELL CARVALHO
One of the country's greatest authorities on entrepreneurship, high performance and wealth generation. WENDELL CARVALHO
One of the country's greatest authorities on entrepreneurship, high performance and wealth generation.
Wendell Carvalho is one of the country's greatest authorities on entrepreneurship, high performance and wealth generation. Today, Wendell is one of the few entrepreneurs in the world to generate R$ 500 million through Hotmart. He is also the CEO and co-founder of Grupo VIRTUS, which has an annual revenue exceeding R$ 130 million. He co-founded the Cortê Visagismo para Homens barbershop network and is a partner in several other businesses. Over the past 18 years, he has dedicated himself to developing methods that help people reach their maximum potential in life, promoting the concept of EPIC LIFE, which encompasses Financial Prosperity, Relationships and Family, Health and Energy, Entrepreneurship, and Spirituality. With more than 10 million followers on social media, Wendell has already impacted over 1,100,000 students in 26 countries who have participated in his training and coaching programs.
Personal Development
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Innovation and Trends
JOÃO PEDRO RESENDE
CEO and co-founder of Hotmart, a global technology company focused on the Creator Economy. JOÃO PEDRO RESENDE
CEO and co-founder of Hotmart, a global technology company focused on the Creator Economy.
João Pedro Resende is CEO and co-founder of Hotmart, a global technology company focused on the Creator Economy. One of the most recognized and respected names in the digital universe, it is a reference for the best players in the market with an outstanding and relevant vision on trends, technology and business. João Pedro is at the helm of Hotmart Company, a group created with the expansion of Hotmart and which also has Teachable and eNotas.
Innovation and Trends
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Content Creation and Influence
JORGE HENRIQUE
Profesor y creador de Inglês Sem Neura, un método innovador que hace que aprender inglés sea accesible y divertido. JORGE HENRIQUE
Profesor y creador de Inglês Sem Neura, un método innovador que hace que aprender inglés sea accesible y divertido.
Jorge is a teacher, linguist, and has been recognized as one of the most creative digital educators today. With over 25,000 active students and more than 1 million followers on Instagram alone, he has surpassed 25 million BRL in sales using his own associative and accessible methodology — which connects English to real-life experiences, the Portuguese language, and speech freedom. Through artificial intelligence and social media, Jorge creates purposeful viral content, teaches with humor, and challenges the colonized standard of “perfect fluency.” For him, fluency doesn't sound foreign — it's the courage to communicate truthfully.
Content Creation and Influence
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Content Creation and Influence
LIZ MACEDO
One of the most influential content creators of Generation Alpha in Brazil. LIZ MACEDO
One of the most influential content creators of Generation Alpha in Brazil.
Liz Macedo is a Brazilian digital influencer who rose to prominence on social media, especially on TikTok, where she shares content about self-care, lifestyle, and fashion. With impressive engagement, Liz has amassed millions of followers: around 3.5 million on Instagram, 5.8 million on TikTok, and 141,000 on YouTube. Her TikTok videos have surpassed 1 billion likes, making her one of the most influential content creators of her generation in Brazil.
Content Creation and Influence
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Digital Strategy
MARCELO BRAGGION
Copywriting authority and founder of MR Lançamentos, with over 9 figures in digital sales. MARCELO BRAGGION
Copywriting authority and founder of MR Lançamentos, with over 9 figures in digital sales.
One of the leading names in Brazilian copywriting, Marcelo Braggion has been making a living writing copy since 2013. His words have generated over R$250 million in sales for clients across various niches. In addition to being the CMO of MR Lançamentos, Marcelo is the creator of Copy Experience — the first and only in-person copywriting immersion in Brazil —, a professor in the online course Copy Sniper, and the leader of the GENIUS Mastermind, where he mentors top players in the digital market. Above all, he stands by his personal motto: “People are worth more than digits,” a message woven through all his teachings.
Digital Strategy
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Content Creation and Influence
RAFA CHAGAS
Founder of Seu Influencer and pioneer in Brazil’s UGC market RAFA CHAGAS
Founder of Seu Influencer and pioneer in Brazil’s UGC market
Rafaela Chagas is the founder of Seu Influencer, Brazil’s first UGC platform. A pioneer in the market, she turned the creation of simple videos into a real income source for thousands of everyday people. Today, she leads the largest UGC training program in the world and inspires creators to live with freedom, purpose, and strategy in the digital space.
Content Creation and Influence +
Content Creation and Influence +


Digital Strategy
TIAGO TESSMANN
CEO and creator of the Extreme Conversion method, one of the greatest authorities on online campaigns in Brazil TIAGO TESSMANN
CEO and creator of the Extreme Conversion method, one of the greatest authorities on online campaigns in Brazil
He began his journey in paid traffic in 2011 and built one of the largest online advertising agencies in Brazil. With 13 years of experience investing millions in Google and Facebook ads and managing campaigns in various niches, Tessmann is one of the leading authorities on the subject and will help you master the internet's biggest sales tools and reach the next level when it comes to creating, managing, and scaling the best online sales campaigns.
Digital Strategy
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Innovation and Trends
LUCAS ROSA
Digital artist and expert in creative production and visual post-production. LUCAS ROSA
Digital artist and expert in creative production and visual post-production.
With a degree in Computer Engineering, Lucas Rosa is a specialist in image manipulation and digital post-production with over 20 years of experience. He is considered one of Brazil’s top creative authorities. His audiovisual work stands out for its balance between the real and the surreal, delivering visually stunning experiences. Lucas shares his expertise through digital content and currently leads his own studio in São Paulo, composed of over 15 artists. Together, they develop impactful projects and success cases for renowned brands and global clients such as Meta, Adobe, McDonald’s, Coca-Cola, Nestlé, Heineken, Sadia, and many others.
Innovation and Trends
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Innovation and Trends
NANDO BLUM E MARIOO
Founders of Human and explorers of new AI-driven business models for the creative economy. NANDO BLUM E MARIOO
Founders of Human and explorers of new AI-driven business models for the creative economy.
Nando Blum and Marioo are creative directors leading Human Studio, blending decades of experience in advertising with an innovative vision for the future of creation. They've worked with major brands such as Havaianas, Vivo, Volkswagen, Netflix, Johnson&Johnson, and Dell, and directed music videos for artists like Anitta, Giulia, and Rincon Sapiência. While Marioo moves fluidly across film, photography, design, and visual arts, Nando also heads the production company Papaya Filmes. Together, they explore new creative frontiers through artificial intelligence, merging art, technology, and business.
Innovation and Trends
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Growth and Expansion
THIAGO CASTRO
Pediatrician and one of Brazil’s top experts on Autism Spectrum Disorder and child development. THIAGO CASTRO
Pediatrician and one of Brazil’s top experts on Autism Spectrum Disorder and child development.
A neurodivergent parent and specialist in neurodevelopmental disorders, he is currently one of Brazil’s leading authorities on autism and child development. Combining science with clinical practice, he has achieved exponential growth in the digital space — now ranking among Hotmart’s top 100 creators. He is a nationally renowned speaker, best-selling author of two books, and mentor to over 500 physicians. His online courses have impacted thousands of therapists and more than 50,000 families. In just four years in the digital world, he has launched over 100 products and reached students in 25 countries, establishing himself as a key figure in health education and child development.
Growth and Expansion
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Content Creation and Influence
MATHEUS CARDOSO
Partner at PlayNest and Director of Creator Acceleration and Monetization at Play9 MATHEUS CARDOSO
Partner at PlayNest and Director of Creator Acceleration and Monetization at Play9
Matheus is a Partner Ambassador at PlayNest and a Director at Play9. With over 15 years of experience in media, marketing, and content creation, he has worked as a creator, advertiser, and executive for major brands like Coca-Cola, as well as a creator partnerships manager at Meta. With a strategic view of the creator economy, he now acts as a bridge between creators, brands, and platforms, driving the professionalization of the industry through education and innovation.
Content Creation and Influence
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Content Creation and Influence
ANA MELO
Content creator specialized in creator development and partnerships with major brands. ANA MELO
Content creator specialized in creator development and partnerships with major brands.
Ana Melo is a PlayNest Ambassador, content creator, and mentor specializing in creator development. With three years of full-time experience in the creator economy, she has impacted over 30 professionals through mentorship and partnerships with brands like Adobe, Mercado Shops, and Captions. Her core message is authenticity as a competitive advantage, promoting an approach based on self-awareness, consistency, and strategic execution.
Content Creation and Influence
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Content Creation and Influence
SOU WILL
PlayNest Ambassador, content creator, and leader of the #IrrelevantRelevance movement. SOU WILL
PlayNest Ambassador, content creator, and leader of the #IrrelevantRelevance movement.
William is a PlayNest Ambassador, content creator, and leader of the #IrrelevantRelevance movement. His work stands out for its ethical, critical, and conscious stance on the role of influencers in society. He challenges the culture of appearances, opposes practices such as gambling, and promotes respect for historically marginalized religions and beliefs. With a direct and engaged approach, he uses his influence to spark meaningful debates and strengthen purpose-driven content creation.
Content Creation and Influence
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Personal Development
GISLENE ISQUIERDO
The leading Communication & Persuasion Mentor in Brazil and LATAM GISLENE ISQUIERDO
The leading Communication & Persuasion Mentor in Brazil and LATAM
Entrepreneur and keynote speaker with over 26 years of experience in people development, having worked with more than 200 national and multinational companies. She has impacted the lives of over 29,000 students through her courses and trainings. Creator of the UAU Effect Method, best-selling author, and mentor to major experts such as Ícaro de Carvalho, Barbara Bruna, Pedro Sobral, Fernanda Landeiro, and Paulo Cuenca.
Personal Development +
Personal Development +


Digital Strategy
LERRY GRANVILLE
Lawyer, entrepreneur and founder of the country's largest Digital Law firm.<br> LERRY GRANVILLE
Lawyer, entrepreneur and founder of the country's largest Digital Law firm.<br>
Lerry Granville, also known as “Granvas,” made the biggest launch ever for someone who had never launched before, hitting 6.2 million in 24 hours. He works as an expert in real estate auctions and, behind the scenes, is an international reference in digital security, anti-piracy, and cybercrime prevention. A lawyer, entrepreneur, criminal analyst, and forensic expert, he founded the largest Digital Law and Anti-Hate, Anti-Tax, Anti-Fraud, and Anti-Scam Consulting firms in Latin America. He is CEO of Granvas Group, a group of technology companies, including leading firms in data recovery and security, known for handling complex cases such as the data recovery from the TAM Flight 3054 crash in 2007. He is also a business partner of major names in Brazilian digital entrepreneurship like Erico Rocha, Leandro Ladeira, Marcus Marques, and Lucas from Nova Fala.
His client portfolio includes names like Wendel Carvalho, Paulo Vieira, Augusto Cury, Roberto Shinyashiki, Hotmart, Victor Damásio, José Roberto Marques, Murilo Gun, Cátia Damasceno, Jeff Walker, among many others.
His experience goes far beyond theory. Lerry takes part in highly complex operations, crisis management, and business restructuring.
In the investigation field, he trains various intelligence agencies and has participated in Field Operations capturing criminals, combining legal knowledge, technical expertise, and hands-on experience to neutralize threats, protect digital assets, and safeguard the reputation and businesses of his clients.
Granvas returns to the FIRE stage, this time to reveal how to prevent scams, protect sensitive data, and fight piracy in the digital environment, with practical and effective strategies for those who make their living online and need to operate securely in an increasingly vulnerable landscape. Digital Strategy +
His client portfolio includes names like Wendel Carvalho, Paulo Vieira, Augusto Cury, Roberto Shinyashiki, Hotmart, Victor Damásio, José Roberto Marques, Murilo Gun, Cátia Damasceno, Jeff Walker, among many others.
His experience goes far beyond theory. Lerry takes part in highly complex operations, crisis management, and business restructuring.
In the investigation field, he trains various intelligence agencies and has participated in Field Operations capturing criminals, combining legal knowledge, technical expertise, and hands-on experience to neutralize threats, protect digital assets, and safeguard the reputation and businesses of his clients.
Granvas returns to the FIRE stage, this time to reveal how to prevent scams, protect sensitive data, and fight piracy in the digital environment, with practical and effective strategies for those who make their living online and need to operate securely in an increasingly vulnerable landscape. Digital Strategy +


Media Management and Social Network
JORDI SEGUÉS
Digital business, personal brand and social media expert with over 5 million followers. JORDI SEGUÉS
Digital business, personal brand and social media expert with over 5 million followers.
Jordi Segués is a speaker and trainer in business, social media, and personal branding. With over 5 million followers, he has helped more than 3,000 students build online businesses and grow on social media. He is the founder of INVICTO Business School and holds a degree in Telecommunications Engineering.
Media Management and Social Network
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Innovation and Trends
NELSON JUNIOR
Designer specialized in the infoproduct market. NELSON JUNIOR
Designer specialized in the infoproduct market.
Nelson Junior is a design specialist in the digital product market and founder of O Visual Vende school, having trained over 3,000 students. He has worked with top players such as Ícaro de Carvalho, Leandro Aguiari, Rodrigo Vinhas, among others.
Innovation and Trends
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Content Creation and Influence
CRIS BARTIS E JU WALLAUER
Founders and hostesses of Mamilos, one of the most influential podcasts in Brazil. CRIS BARTIS E JU WALLAUER
Founders and hostesses of Mamilos, one of the most influential podcasts in Brazil.
Cris Bartis and Ju Wallauer are co-founders and hosts of Mamilos, one of Brazil’s most influential podcasts. Renowned for their empathetic communication, they have built a career that blends in-depth content, active listening, and innovative formats.
Content Creation and Influence
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Digital Strategy
ISA MOREIRA
Creator of a R$40 million business that empowers thousands of women to build businesses ISA MOREIRA
Creator of a R$40 million business that empowers thousands of women to build businesses
Writer, trainer of coaches, mentor, wife, and mother of three, Isa Moreira found her mission in teaching women how to build authentic and powerful digital businesses. After 9 years in the digital market, she reached an impressive revenue of over R$ 40 million and discovered that the key to this success lies in the depth of her content—where there’s hardly any competition—and, above all, in her passion for truly impacting people’s lives. She proves that it’s possible to balance personal and professional life while living by the beach, running a fully remote operation, and still growing a million-dollar business.
Digital Strategy
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Digital Strategy
JOSÉ ANDRADE
Lawyer and former judge, specialized in helping other lawyers achieve professional success. JOSÉ ANDRADE
Lawyer and former judge, specialized in helping other lawyers achieve professional success.
Professor, lawyer, and judge for over 21 years. Holds a Master’s degree in Garantism and Fundamental Rights from the University of Girona, Spain. Advocates for a more effective justice system and helps lawyers succeed in their professional journeys.
Digital Strategy
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Personal Development
LUCAS SCUDELER
Theologian, Philosopher, and Psychoanalyst, he helps people find healthy and prosperous relationships. LUCAS SCUDELER
Theologian, Philosopher, and Psychoanalyst, he helps people find healthy and prosperous relationships.
Lucas Scudeler is a theologian, philosopher, and psychoanalyst specializing in relationships. A professor, writer, entrepreneur, and Director of Neuroscience at the Brazilian Society of Obesity Medicine, he is currently considered Brazil’s leading relationship expert. He is the father of Mari and has shared a stable 24-year marriage with his wife Luciana. Lucas has developed a unique ability to help couples and individuals build healthy and prosperous relationships. With nearly 4 million followers on Instagram, over 20,000 students in his training “Relationship Secrets,” and creator of the course The Subtle Art of Attraction, he has generated multiple 8-figure revenues in the digital space in recent years.
Personal Development
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Innovation and Trends
LUIZ PACETE
Marketing Hall of Famer, here to share with you the key trends in marketing, innovation, and technology. LUIZ PACETE
Marketing Hall of Famer, here to share with you the key trends in marketing, innovation, and technology.
Journalist recognized as LinkedIn Top Voices and editor at Forbes. He is also the official curator of Rio2C in the areas of marketing, technology, and innovation. Finalist of the Comunique-se Award and voted Brazil's Most Admired Tech Journalist. A speaker at the world’s biggest events, he is a sought-after name for festivals such as SXSW, WebSummit, and Collision, as well as TEDx programs.
Innovation and Trends
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Digital Strategy
MARCELO TÁVORA
Founder of VK Metrics, specialist in data analysis and funnels for product launches. MARCELO TÁVORA
Founder of VK Metrics, specialist in data analysis and funnels for product launches.
Founder of VK Metrics, a dashboard and data analysis platform for product launches and evergreen offers. He is a digital strategist and mentor to over 50 companies in the digital market. He has worked across more than 50 different niches and has led launches for major names such as Whindersson Nunes, Carol Costa, Veve Fit, and Deive Leonardo.
Digital Strategy
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Content Creation and Influence
MÁRCIO BRANT
CEO of Wepod, specialist in podcasts for businesses and creators. MÁRCIO BRANT
CEO of Wepod, specialist in podcasts for businesses and creators.
Founder of WePod, the largest corporate podcast production company in the country, supporting major brands such as iFood, MRV, Sebrae, Claro Empresas, Sólides, Anglo American, Grupo Pardini, and Hotmart with podcast-based content projects that impact thousands of people every day.
Content Creation and Influence
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Digital Strategy
PATRÍCIA SORRENTINO
Marketing strategy specialist for healthcare products PATRÍCIA SORRENTINO
Marketing strategy specialist for healthcare products
Patrícia Sorrentino is a career strategist and marketing specialist with 17 years of exclusive experience in the medical field, having worked in Brazil, the USA, Italy, Turkey, and Dubai. She is the founder of MUST Medical Marketing, author of the book Medical Marketing 5.0, a Hotmart Explorer 2024, and is building the largest community of healthcare expert infopreneurs in Brazil!
Digital Strategy +
Digital Strategy +


Content Creation and Influence
PEDRO LOOS
Content creator and founder of the largest science channel in Portuguese on YouTube PEDRO LOOS
Content creator and founder of the largest science channel in Portuguese on YouTube
Have you ever thought about understanding everyday physical phenomena in a simple and accessible way? That’s exactly what Pedro Loos, from the channel "Ciência Todo Dia", aims to do. At 27 years old, the content creator is passionate about music and space, and he has nailed the formula for success on social media. His channel, currently the largest science channel in Portuguese, features videos that make any topic in the Universe easy to understand. From a young age, Pedro showed a strong interest in science. His eyes would light up when the topic was space, and with the support of his parents, he always sought to learn more about it. At just 8 years old, he asked for a telescope as a Christmas gift — which he used enthusiastically. In addition to creating content, Pedro has his own clothing brand, Loos, and is also the host of the podcast “Sinapse,” alongside Greg de Souza. Always learning and bringing fresh content to his audience, Pedro now has over 6.5 million followers across his social media channels, cementing his status as a rising internet phenomenon.
Content Creation and Influence
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Digital Strategy
VINY LOUREIRO
Generated over 82 million BRL in digital products and is now among the Top 25 Hotmart clients. VINY LOUREIRO
Generated over 82 million BRL in digital products and is now among the Top 25 Hotmart clients.
CEO of a digital agency with multiple 8-figure annual results in the digital product market, ranked among Hotmart's Top 15 Partners in 2024 and 2025 and part of Hotmart Galaxy in 2024 and 2025. He played a key role in projects that generated over 82 million BRL across more than 50 digital products. Today, he teaches managers and leaders in the digital product space how to build online sales ecosystems using launches, evergreen funnels, courses, and subscriptions—through high-performance, self-managed teams. He also acts as a connector between the Brazilian and Spanish-speaking Latin American markets.
Digital Strategy
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Marketing
DANILO CID
VP of Creation at Ana Couto Agency, one of the leading branding firms in Brazil. DANILO CID
VP of Creation at Ana Couto Agency, one of the leading branding firms in Brazil.
A designer graduated from ESDI/UERJ, Danilo completed an extension course in Branding at the Design Institute of America in Chicago. He joined Ana Couto in 1998 and became a partner in 2001. A deep student of creative processes and of fields that influence design and today’s designers, he is also the author of innovation-focused talks such as “2020. Crazy, Wild or Golden Years” and “Hostages of Black Mirror” – blending sociological concepts and trends. In 2017, he earned a Master's in Consumer Behavior at MPCC/ESPM, with research focused on success criteria for brands. As VP of Strategy and Creation, he leads the agency's entire strategic and creative team, composed of strategists, designers, copywriters, and art directors. For over 20 years, he has been directly or indirectly involved in all branding projects at the agency, including brands such as Itaú, Fiat, CBF, Havaianas, Ambev, and Natura. Since 2009, he has taught undergraduate courses in Strategic Design and later Digital Universe at ESPM. In 2024, he joined ESPM’s Design Board of Notables.
Marketing
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Digital Strategy
JOÃO HASHTAG
Founder of Hashtag Treinamentos, the company with the largest Excel and Power BI channel in Latin America JOÃO HASHTAG
Founder of Hashtag Treinamentos, the company with the largest Excel and Power BI channel in Latin America
João Paulo Martins, also known as João Hashtag, is the founder and CEO of Hashtag Treinamentos. The company runs the largest Excel and Power BI channel in Latin America, with over 1.4 million subscribers and more than 80 million views. Hashtag also offers courses in various programming languages, always focused on the job market. Through his company, João has reached over 100,000 unique students and has generated more than R$100 million (US$20 million) in cumulative revenue.
Digital Strategy
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Digital Strategy
KLAUS MEIROSE
Financial management expert and CEO of True Giants. KLAUS MEIROSE
Financial management expert and CEO of True Giants.
Klaus Meirose holds a degree in Production Engineering from UFRJ and MBAs in Business Management (IBMEC) and Sports Management & Marketing (Trevisan). He is the CEO and founder of True Giants, a consulting firm for micro, small, and medium-sized businesses. Klaus has helped over 300 companies scale in the digital market. He manages the finances of companies with combined revenues exceeding R$100 million and is a partner in more than 10 businesses. His experience includes key finance positions in major corporations, including Grupo Globo.
Digital Strategy
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Digital Strategy
LÉO SOARES
AI Expert for Product Launches and winner of “Best Talk” at the latest Plat 10+. LÉO SOARES
AI Expert for Product Launches and winner of “Best Talk” at the latest Plat 10+.
CEO of Movement Lançamentos, with over R$ 55 million in infoproduct sales, he's revolutionizing the digital market with practical applications and "AI wizardry."
Partner of Marcus Marques at Grupo Acelerador, he recently won the Best Talk award at the last Plat 10+ after sharing how he's using AI in his launches.
Digital Strategy +
Partner of Marcus Marques at Grupo Acelerador, he recently won the Best Talk award at the last Plat 10+ after sharing how he's using AI in his launches.
Digital Strategy +


Digital Strategy
MATHEUS BARBASSO
Agronomist, specialist in soil, plant nutrition, and physiology. MATHEUS BARBASSO
Agronomist, specialist in soil, plant nutrition, and physiology.
Agronomist, CEO and co-founder of A Raiz da Solução. Specialist in soil, plant nutrition, and physiology. Co-creator of the ARDS methodology, which helped over 80 farmers harvest more than 100 bags/hectare and win the national CESB title — the largest soybean productivity contest in Brazil — in the 2024–2025 season.
Digital Strategy +
Digital Strategy +


Digital Strategy
RAPHAEL ROMIE
Doctor and co-founder of the MED-REVIEW Group, a two-time Hotmart Galaxy winner RAPHAEL ROMIE
Doctor and co-founder of the MED-REVIEW Group, a two-time Hotmart Galaxy winner
Doctor, professor, and co-founder of the MED-REVIEW Group. Raphael left hospital shifts to dedicate himself to online education. Today, he leads the marketing, sales, and customer success teams at MED-REVIEW. The group was founded with the mission of saving lives through education and has already trained over 15,000 doctors in ophthalmology, anesthesiology, orthopedics, vascular surgery, and medical residency. MED-REVIEW developed its own accelerated learning platform with creative, didactic, and original content. In the last two years, the group has earned the Top25 Hotmart Galaxy title twice.
Digital Strategy
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Digital Strategy
RODRIGO CORRÊA
Partner and CEO of MR Lançamentos, the agency behind major names like Empiricus and Estadão. RODRIGO CORRÊA
Partner and CEO of MR Lançamentos, the agency behind major names like Empiricus and Estadão.
Co-founder and CEO of MR Lançamentos, a leading launch agency in Brazil that has launched major players such as Empiricus, Estadão, IBC (Brazilian Institute of Coaching), Mercado Pago, Lucas Escudeler, among others.
Today, he is a recognized authority and one of the most well-known names in digital strategy.
He is the creator and mentor of the Mastermind Genius — a group that brings together some of the top players in digital marketing — and the creator of Mentoria Ciclo, a strategic program designed to help you develop the 5 pillars that will scale your results in any market.
Married and a father of two, he lives by the personal and professional motto: “I transform lives.” Digital Strategy +
Today, he is a recognized authority and one of the most well-known names in digital strategy.
He is the creator and mentor of the Mastermind Genius — a group that brings together some of the top players in digital marketing — and the creator of Mentoria Ciclo, a strategic program designed to help you develop the 5 pillars that will scale your results in any market.
Married and a father of two, he lives by the personal and professional motto: “I transform lives.” Digital Strategy +


Digital Strategy
DR. MONTEZE
Doctor, specializing in weight loss and health. DR. MONTEZE
Doctor, specializing in weight loss and health.
A physician trained in general surgery, now dedicated to weight loss and health. He traded the operating room for transforming lives through social media. Today, he shares knowledge, care, and health with a focus on healthy eating and intermittent fasting.
Digital Strategy
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Growth and Expansion
CAROLINA DE ANDRADE
CEO of SmartPro Academy, one of the largest office tools academies in Latin America. CAROLINA DE ANDRADE
CEO of SmartPro Academy, one of the largest office tools academies in Latin America.
CEO of SmartPro Academy, one of the largest office tools academies in Latin America, with over 25,000 students and presence in more than 50 countries. Recognized by Hotmart with the Black Venus award in sales.
Creator of one of the top 5 Excel YouTube channels in the world, with over 1.7 million subscribers. Recognized by Microsoft as one of the 30 Excel MVPs in Latin America. Civil Engineer specialized in Project Management. Growth and Expansion +
Creator of one of the top 5 Excel YouTube channels in the world, with over 1.7 million subscribers. Recognized by Microsoft as one of the 30 Excel MVPs in Latin America. Civil Engineer specialized in Project Management. Growth and Expansion +


Content Creation and Influence
CLARISSA ORBERG
Head of Creator Ecosystem, Gaming & Shopping at YouTube Brazil. CLARISSA ORBERG
Head of Creator Ecosystem, Gaming & Shopping at YouTube Brazil.
She joined Google in 2009 in the sales division, working with major advertisers in the automotive, financial, and travel sectors, and moved to YouTube in 2014. She launched the YouTube Kids app in Brazil in 2016, offering families a safer and more engaging way for children to watch their favorite videos. In 2020, she also launched the new YouTube Learning Hub to help users discover educational content on the platform, complementing curated academic material developed in partnership with UNESCO and offered through YouTube Edu. She led the Education, Health, and Kids Entertainment verticals until early 2025. She holds a degree in Business Administration from Insper and a dual master’s in Marketing Engineering from FIA and Université Pierre-Mendès France, with 20 years of business experience.
Content Creation and Influence
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Content Creation and Influence
GUSTAVO GIGLIO
CEO at Giglio Consulting & Content and specialist in Branded Content. GUSTAVO GIGLIO
CEO at Giglio Consulting & Content and specialist in Branded Content.
Gustavo Giglio is a LinkedIn Top Voices in Marketing and a specialist in Branded Content. Founder of Coffee Hunter and inducted into the Marketing Hall of Fame, he works as a consultant, curator, and mentor. With experience at Trip, Update or Die, and Omelete/CCXP, he has been a 3-time iBest Award finalist and serves as a juror for the Effie Awards, standing out as a reference in content strategies and innovation in the digital market.
Content Creation and Influence
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Growth and Expansion
JULIO MULATI
Founder of Megafone Digital, a Top 15 Hotmart agency with over R$60 million in revenue. <br> JULIO MULATI
Founder of Megafone Digital, a Top 15 Hotmart agency with over R$60 million in revenue.
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Founder of Megafone Digital, a Top 15 Hotmart agency with over R$60 million in revenue from digital businesses. Megafone shows that those with strategy don’t need to shout to be heard.
Growth and Expansion
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Digital Strategy
MATEUS OLIVEIRA
Director at Ranger Educ Brazil and team performance specialist MATEUS OLIVEIRA
Director at Ranger Educ Brazil and team performance specialist
Mateus Oliveira is an entrepreneur and team performance specialist, recognized for optimizing processes, resources, and results. He helps digital businesses increase profit margins sustainably, ensuring more security and confidence in their growth decisions.
Digital Strategy
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First Steps in the Digital Market
MATHEUS CARMO
Specialist in Creating Digital Products that Sell MATHEUS CARMO
Specialist in Creating Digital Products that Sell
#1 in Digital Product Creation. He worked for 3 years at Hotmart before leaving to start his own business and launch Great, an agency that generated over 25 million in sales in just 2 years. During that time, he co-created digital products with his business partner for some of the biggest names in Brazil, such as Leandro Karnal, Camila Farani, MasterChef Brasil, and Flavia Calina. His main goal is to teach you how to create Digital Products that Sell. As he always says: “A product that sells can change the world. Starting with yours.”
First Steps in the Digital Market
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Media Management and Social Network
RAFA BRITO
Instagram Growth Specialist RAFA BRITO
Instagram Growth Specialist
Rafa Brito, a reference in digital strategies, transformed the Brazilian market in 2024 with a unique approach to content creation. Focused on entrepreneurs, service providers, and freelancers, he guides his mentees to achieve visibility and authority on social media. His journey is marked by major achievements, including hundreds of students reaching 100k, 500k, and even 1 million followers, while impacting millions of people through his free classes on YouTube, Instagram, and TikTok.
Media Management and Social Network
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Digital Strategy
RENATO ALVES
Best-selling author and memory record holder, he is a top reference in focus, learning, and founder of Memory Academy. RENATO ALVES
Best-selling author and memory record holder, he is a top reference in focus, learning, and founder of Memory Academy.
A leading Brazilian author in the fields of learning, focus, concentration, and memory, with 11 published books, including The Brain with Focus and Discipline, The 10 Habits of Memorization, and Make Your Brain Work for You—all of which have appeared on Brazil’s best-seller lists. He was also the first Brazilian memory record holder to receive the official title of Best Memory in Brazil. He is the founder of Memory Academy, the world’s largest memory training school.
Digital Strategy
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Digital Strategy
BETINHO SAAD
Founder of UICLAP, supports creators and democratized book publishing in Brazil. BETINHO SAAD
Founder of UICLAP, supports creators and democratized book publishing in Brazil.
Betinho Saad is the founder of UICLAP, Brazil’s leading print-on-demand platform for books. An entrepreneur and angel investor, he supports the creator and startup ecosystem. With his innovative vision, he democratized book publishing and sales, connecting technology, education, and opportunities for thousands of writers.
Digital Strategy
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Entrepreneurship
CAMILA FARANI
One of Brazil’s leading angel investors and a reference in entrepreneurship and innovation. CAMILA FARANI
One of Brazil’s leading angel investors and a reference in entrepreneurship and innovation.
Camila Farani is an investor, entrepreneur, and one of Brazil’s top references in innovation and entrepreneurship. Recognized as one of the country’s most active angel investors, she was named by Forbes as one of the most powerful women in Brazil. She gained prominence as a Shark on Shark Tank Brazil and is co-founder of G2 Capital, an investment hub for startups. With a career defined by strategic vision and support for new businesses, Camila inspires entrepreneurs to turn ideas into impactful companies.
Entrepreneurship
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Content Creation and Influence
FELIPE TEBET
Specialist in innovative formats that connect sports, entertainment, and community. FELIPE TEBET
Specialist in innovative formats that connect sports, entertainment, and community.
Felipe Tebet is Content Director at LiveMode, a leading company in creating digital experiences and large-scale sports broadcasts. With extensive experience in innovation, entertainment formats, and audience engagement, he leads projects that break away from traditional media models, expanding the reach of brands and events. He has spearheaded strategic partnerships that have transformed how audiences consume sports and entertainment in Brazil.
Content Creation and Influence
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Content Creation and Influence
GUILHERME PAES LEME
Director of Content and Distribution at Play9 Content Group GUILHERME PAES LEME
Director of Content and Distribution at Play9 Content Group
Specialized in digital media, mainly in YouTube channel management and branded content projects. As Director of Content and Distribution at Play9 Content Group, he manages around ten YouTube channels for the company. Within the group’s content division, he is the director responsible for Time Brasil Media House, a strategic partnership with the Brazilian Olympic Committee. In 2024, he led the project “Paris é Brasa,” which, also in partnership with the COB, featured 17 influencers and generated over 1.2 billion views across multiple platforms.
Content Creation and Influence
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Digital Strategy
PATRÍCIA Y AGOPIAN
Digital Business and Performance Marketing Specialist PATRÍCIA Y AGOPIAN
Digital Business and Performance Marketing Specialist
Patrícia Agopian is a specialist in digital business and performance marketing. With over 15 years of experience, she has helped major companies and creators expand their results in Brazil and international markets. Recognized for her strategic vision and focus on sustainable growth, Patrícia shares practical insights on scaling businesses, optimizing media investments, and turning knowledge into real impact.
Digital Strategy
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Content Creation and Influence
RAFA FORTES
Manager and Executive Producer at RJ Produções RAFA FORTES
Manager and Executive Producer at RJ Produções
With a career spanning over 25 years behind the scenes of audiovisual production around the world, Rafa Fortes has built a solid and multifaceted trajectory. He spent more than 20 years at the renowned O2 Filmes, where he worked as an Executive Producer and contributed to numerous impactful projects. In the last three years, he worked at Porta dos Fundos, first as Vice President of Production and later as CEO. Passionate about the creative industry, he continues to pursue new challenges and innovations.
Content Creation and Influence
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Digital Strategy
RHAVI CARNEIRO
Entrepreneur and educator who transformed language learning into an innovative and accessible experience. RHAVI CARNEIRO
Entrepreneur and educator who transformed language learning into an innovative and accessible experience.
Rhavi Carneiro is the founder and CEO of Fluency Academy, one of the largest edtech companies in Latin America. He began his journey as an English teacher and, over the years, turned his passion for teaching into a global impact business. Leading Fluency, he has helped millions of students learn new languages in a practical and engaging way, combining technology, innovative methods, and a strong digital community.
Digital Strategy
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Digital Strategy
GABI SALLES
Strategic Sales Consultant at Scale with over 200,000 lives impacted GABI SALLES
Strategic Sales Consultant at Scale with over 200,000 lives impacted
Strategist, mentor, and strategic consultant who has worked in more than 30 niches.
She has been in the market for over 7 years, generating 170 million reais in results, including multiple 6, 7, and even 8-figure launches.
Even though she is driven by metrics, the number that truly matters is the 200,000+ lives impacted. Because “it’s always about people. Digital Strategy +
She has been in the market for over 7 years, generating 170 million reais in results, including multiple 6, 7, and even 8-figure launches.
Even though she is driven by metrics, the number that truly matters is the 200,000+ lives impacted. Because “it’s always about people. Digital Strategy +
@hotmartfire
fire@hotmart.com